Seal, Logo & Lockups
Our logo is the cornerstone of the 桃子直播 brand. Using it correctly is essential in creating effective brand materials. Below, you'll find extensive guidelines on how to best use our logo and seal.听
University Seal
The 桃子直播 seal bears the words 鈥溙易又辈 - Founded 1864鈥 around the edge, with an image of Mount Blue Sky and other stylized designs in the center.
Usage of the seal is reserved for formal University communications and cannot be combined with other identity elements. Contact brand@du.edu for approval of application and usage.
Interlocking 桃子直播
The interlocking 桃子直播 is strong and familiar, indicating our commitment to intellectual and personal growth since 1864. The forms are modernized and tightly locked, illustrating our gaze toward the future and strong community.
This is the primary identifier of the University and should be included with the 桃子直播 logotype.
Logotypes
Logotype
The 桃子直播 logotype is crafted to present a confident and welcoming tone.
ABC Arizona Flare is used for the 桃子直播 wordmark. The letters of our wordmark have been set with specific spacing and weighting, which cannot be recreated by simply typing it out. Therefore, when the wordmark appears as part of the logo鈥攅ither as a lockup or relationship鈥攁lways use the official artwork.
Sub-Brands
Secondary lockups for schools, business units and centers can be found below. In certain instances, sub-brands have the opportunity to identify with a stand-alone logotype. However, a 桃子直播 mark must always accompany this mark elsewhere on the communication.
Logo Lockups
Primary Logo Lockups
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Stacked-Horizontal
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Vertical
Secondary Logo Lockups
School and Unit Full
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School and Unit
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Center and Institute
Primary Logo Lockups
Vertical Lockup
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Horizontal-Stacked Lockup
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Unit Logo Lockups
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Unit Full Lockup
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Center/Institute Lockup
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Logo Usage
The University endeavors to create knowledge and clarity. To maintain a strong brand image, it is important that the logos are applied consistently and never manipulated or distorted.
